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Category: Advertising and Sponsorship

MLB, Union Chart Disastrous Course Toward Uniform Ads

The baseball section of yesterday’s Ticker had an item about how the MLB owners had sent the players’ union a proposal that included, among many other things, a provision allowing …

Riddle Me This: Polish Team Wears Giant Question Mark

Click to enlarge [Editor’s Note: Today we have a guest entry from reader Tom Gronek, who’s uncovered a fascinating uni-related situation in the world of Polish soccer. Enjoy. — PL] …

Would Uni Advertisers Really Be on Board in 2020?

Yesterday, as a tangential issue regarding the Rams’ new uniforms, I addressed the topic of whether their new jersey patches are a precursor to NFL uniform ads. (They’re not.) Today …

More Details on How NBA Teams Solicited Uni Advertisers

Good morning! Greetings from Uni Watch HQ, where all three inhabitants continue to be healthy, safe, and mostly sane (although one inhabitant still has the annoying habit of howling at …

Lost Unis Lead to Inconsistent Look on the Pitch

Click to enlarge To all of the problems with uniform ads, we can now add this: Sometimes the ads don’t match! That was the case yesterday for German soccer team …

Best-Dressed Man on the Court: Rozier Goes Ad-Free

Click to enlarge Notice anything different about Hornets point guard Terry Rozier III’s jersey in last night’s game against the Cavs? His Lending Tree ad patch was missing! As it …

Does William Perry Know About This? Admirals Reveal Fridge-Themed Logo Mascot

Click to enlarge It’s not often that I have occasion to write about minor league hockey. But the AHL’s Milwaukee Admirals — that’s the top affiliate of the Nashville Predators …

And So…It Begins

By Phil Hecken Follow @PhilHecken Yesterday, the Cincinnati Reds became the first team to announce a new uniform (jersey, actually) for the 2020 season. They like to claim they’re the …

Amazing But True: Mavs Have NBA’s Best Uniforms

Click to enlarge There was a very surprising development (at least to me) as the Mavericks opened their season by hosting the Wizards last night: No 5miles ad patch on …

Gross: MiLB Adds Ad Patches for Triple-A Title Game

Click to enlarge Distressing news yesterday from Minor League Baseball, which announced that the two teams competing in tonight’s Triple-A Championship Game — the Columbus Clippers and the Sacramento River …

‘Save Our Shirts’ Campaign Removes Ads from UK Kits

I don’t follow soccer, so I don’t usually write about it either (and on the rare occasions that I do write about it, I almost invariably get something wrong or …

Say It Ain’t So: MLB Reportedly Eyes Ad Patches by 2022

Seriously depressing news yesterday, as Sports Business Journal’s Terry Lefton — a very reliable reporter — broke the story that MLB uniforms will likely have advertising patches within three years. …

Hot Dog! Jewish Softball Team Becomes Hebrew Nationals

For all photos, click to enlarge I recently received an email from a guy named Dan Skinner, who explained that he was (a) a longtime Uni Watch reader and (b) …

And Then There Was One: Pacers Are Latest to Sell Out Their Uni

Last month I wrote about how the Pacers and Thunder were the final two NBA teams with ad-free uniforms. In that piece, I mentioned that Pacers exec Todd Taylor had …

And Then There Were Two

When the 2017-18 NBA season tipped off a little more than a year ago, 17 of the league’s 30 teams had sold space on their jerseys to corporate advertisers. Another …