Got a note the other day from reader Chris Giorgio, who’s been pondering the much-discussed possibility of corporate advertising patches on NBA uniforms: Since the dreaded seems inevitable, at least …
Category: Advertising and Sponsorship
Meanwhile, What About the Looming Uni-pocalypse?
There was a “sports business summit” here in New York on Tuesday, and NBA exec Adam Silver, who’ll be taking over the commissioner’s office from David Stern in February, was …